5 questions every private equity investor needs to ask #TylerNewton @DanPrimack @CNNMoney @FortuneMagazine @resilient_ent



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Many institutional investors are convinced that the days of easy money are over in private equity. Managers need to distinguish themselves through their ability to add actual operating value to the underlying portfolio companies.
Private equity firms are generally active board members of their portfolio companies. Nearly every investment firm spends a great deal of time monitoring the tactical performance of their portfolio companies: Performance vs. budget, sales pipeline analysis, cash flow monitoring, margin assessment, capital structure optimization, valuation, etc.

The tactical performance of a company is important, of course. Ultimately, however, as an investor and board member, a private equity investor's role should be more strategic than tactical. It is easy for investors to get lost in the tactical minutia and forget to ask themselves the big strategic questions

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