RESILIENT MEIA ENTERTAINMENT BENNY QUETELL

Friday, January 25, 2013

How Apple’s 6 billion-dollar businesses stack up


One of the surprises of yesterday’s Apple earnings — beyond the fact that record revenue and record profit simply wasn’t good enough for Wall Street — is that Apple has recast how it is reporting its revenue to separate hardware from services and software. The six new categories are iPhone, iPad, Mac, iPod, iTunes (with software and services), and Accessories. All of them are billion-dollar businesses in their own right, but of course they’re not all the same size. iPhone revenues were $30 billion, 15 times the accessories business and dwarfing every other business category.

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