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Friday, February 17, 2012

#PrivateEquity Firm Invests in Nixon Watches, Accessories @AccessoriesMag

 
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AccessoriesMag

Accessories fashion magazine covers women's fashion accessories & retail. AccessoriesMagazine.com, AccessoriesDirections.com, AccessoriesCircle.com. New York · http://www.AccessoriesMagazine.com

New York–Boardsport lifestyle brand Nixon got a ramp up on its watch and accessories business this week. Trilantic Capital Partners, a global private equity firm, and its affiliates, invested $130 million in convertible preferred stock into Nixon Inc., a brand targeting the global youth accessories market.

Trilantic partnered with Nixon’s founders, Andy Laats and Chad DiNenna, who will invest alongside Trilantic in the transaction, as well as current Nixon shareholder Billabong International Ltd., a global marketer, wholesaler and retailer in the boardsports sector.
The investment will help Nixon expand globally. Led by the same management team who founded the business 15 years ago, Encinitas, California-based Nixon has experienced strong growth in sales and global brand awareness with distribution in more than 70 countries for its watches, soft goods, electronics and accessories.
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2 comments:

  1. At existing, Nixon watches is rated being one of the better view makers in the world. The quality belonging to the items manufactured by the suppliers is so stylish and elegant that many persons are sometimes still left guessing that how can a business that do not have quite a bit of the history of substantial viewing producing deliver this sort of higher outcomes. Nixon Watches may be a somewhat newer business which noticed its genesis only a 10 years ago in 1997 from the city of California, US. They started generating fashionable watches specifically for the young era. Their layouts proved to get original and of a great good quality which helped them to achieve model recognition for their products in the rather small spell of time. What a lot of more substantial and more mature makes failed to do, Nixon managed to do successfully i.e. be original and achieve complete purchaser fulfillment, motives that created it a frontrunner in many years upon its launch. After a aspiration run for any decade, the corporate was obtained by Billabong International for any file fifty million dollars. Under the new brand name title, the standard of the merchandise enhanced even further also, the track record expanded speedily to every corner on the planet easily. So, for anyone who is wondering what will make Nixon Look at so popular, you can find a few main causes being exceptionally precise? To start with, they are extraordinary and hugely attractive which generates them hugely preferable amid lots of people, ideally the gals along with the youthful generations. In addition to this, the items are strong and resistant to really high which implies that it is going to endure for just a prolonged period of time with out any don and tear. Thirdly, they linked a scarce flair that is certainly virtually destined to have seen each time anyone wears Watches Online

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  2. @Fetamy John. Thanks for stopping, and further sharing. Much appreciated

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