Resilient Media Entertainment

Tuesday, August 7, 2012

AXA Private Equity Puts $248M Into Parent Of German Uber-Private Buying Club BestSecretdotcom #INGIDLUNDEN @techcrunch @resilient_ent #PrivateEquity

From over in Germany, news of a cash injection in the fashion world that could have repercussions in e-commerce: the private equity firm AXA has taken a majority stake in Schustermann & Borenstein, a family-owned firm that focuses on exporting clothing, but also operates Best Secret, one of the more exclusive, and (by the sounds of it) lucrative, private buying clubs on the continent. The investment, thought to be worth some €200 million ($248 million), could see Best Secret expand its model beyond its current German home market to elsewhere in Europe, where private buying clubs have been a hit with consumers.

READ MORE AS YOU ENTER THE WORLDS OF #INGIDLUNDEN @techcrunch Tags: private equity,benny quetell,@resilient_ent,resilient media entertainment
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